:root{
    --ink:#0a0a0a;
    --paper:#ffffff;
    --accent:#8003e3;
    --line:#e2e2e2;
    --grey:#6b6b6b;
    --nav-h:88px;
    --font:-apple-system,BlinkMacSystemFont,"Helvetica Neue",Helvetica,Arial,sans-serif;
  }

  *{box-sizing:border-box;margin:0;padding:0;}
  html{scroll-behavior:smooth;}
  body{
    background:var(--paper);
    color:var(--ink);
    font-family:var(--font);
    font-weight:400;
    line-height:1.6;
    -webkit-font-smoothing:antialiased;
    overflow-x:hidden;
  }
  ::selection{background:var(--accent);color:#fff;}
  a{color:inherit;text-decoration:none;}
  img{display:block;max-width:100%;}
  h1,h2,h3,h4{
    font-family:var(--font);
    font-weight:700;
    letter-spacing:-0.02em;
    line-height:1.04;
  }
  .wrap{max-width:1240px;margin:0 auto;padding:0 48px;}
  @media(max-width:720px){.wrap{padding:0 24px;}}
  a:focus-visible, button:focus-visible{outline:2px solid var(--accent);outline-offset:3px;}
  @media (prefers-reduced-motion: reduce){
    *{animation-duration:0.001ms !important; transition-duration:0.001ms !important;}
    html{scroll-behavior:auto;}
  }

  /* ---------- NAV ---------- */
  header.site-nav{
    position:fixed;top:0;left:0;right:0;z-index:100;
    height:var(--nav-h);display:flex;align-items:center;background:transparent;
    transition:transform .5s cubic-bezier(.16,1,.3,1), background-color .4s ease, box-shadow .4s ease;
  }
  header.site-nav.nav-hidden{transform:translateY(-110%);}
  header.site-nav.nav-scrolled{
    background:rgba(255,255,255,0.86);backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px);
    box-shadow:0 1px 0 var(--line);
  }
  .nav-inner{width:100%;display:flex;align-items:center;justify-content:space-between;}
  .nav-logo{font-weight:700;font-size:18px;letter-spacing:-0.01em;display:flex;align-items:center;}
  .nav-logo span{color:var(--accent);}
  .nav-logo img{height:34px;width:auto;display:block;}
  .footer-brand img{height:32px;width:auto;display:block;}
  nav.nav-links{display:flex;align-items:center;gap:40px;}
  nav.nav-links a{font-size:14.5px;letter-spacing:0.01em;color:var(--ink);position:relative;padding:4px 0;}
  nav.nav-links a::after{content:"";position:absolute;left:0;bottom:0;width:0;height:1px;background:var(--accent);transition:width .3s ease;}
  nav.nav-links a:hover::after{width:100%;}
  .nav-cta{border:1px solid var(--ink);padding:9px 20px;border-radius:2px;font-size:14px;}
  .nav-cta::after{display:none;}
  .nav-cta:hover{background:var(--ink);color:var(--paper);}
  .menu-toggle{display:none;background:none;border:0;cursor:pointer;width:32px;height:24px;position:relative;}
  .menu-toggle span{position:absolute;left:0;right:0;height:1px;background:var(--ink);transition:transform .3s ease, opacity .3s ease;}
  .menu-toggle span:nth-child(1){top:2px;}
  .menu-toggle span:nth-child(2){top:11px;}
  .menu-toggle span:nth-child(3){top:20px;}
  @media(max-width:860px){
    nav.nav-links{
      position:fixed;top:var(--nav-h);left:0;right:0;background:#fff;
      flex-direction:column;align-items:flex-start;gap:0;padding:8px 24px 24px;
      transform:translateY(-8px);opacity:0;pointer-events:none;
      transition:opacity .25s ease, transform .25s ease;border-bottom:1px solid var(--line);
    }
    nav.nav-links.open{opacity:1;transform:translateY(0);pointer-events:auto;}
    nav.nav-links a{width:100%;padding:14px 0;border-bottom:1px solid var(--line);}
    nav.nav-links a.nav-cta{border:1px solid var(--ink);margin-top:16px;text-align:center;}
    .menu-toggle{display:block;}
  }

  /* ---------- HERO ---------- */
  .hero{min-height:100vh;display:flex;flex-direction:column;justify-content:center;position:relative;padding-top:var(--nav-h);}
  .hero .wrap{width:100%;}
  .hero-grid{display:grid;grid-template-columns:1.05fr 0.95fr;gap:64px;align-items:center;}
  .hero-kicker{font-size:14px;color:var(--grey);margin-bottom:28px;max-width:520px;}
  .hero h1{font-size:clamp(38px, 5.4vw, 76px);max-width:16ch;margin-bottom:24px;}
  .hero-lede{font-size:17px;color:#2b2b2b;max-width:52ch;margin-bottom:40px;}
  .hero-media{width:100%;aspect-ratio:4/5;background:#f4f4f4;border:1px solid var(--line);overflow:hidden;display:flex;align-items:center;justify-content:center;}
  .hero-media img{width:100%;height:100%;object-fit:cover;display:block;}
  .hero-actions{display:flex;gap:20px;flex-wrap:wrap;}
  @media(max-width:900px){
    .hero-grid{grid-template-columns:1fr;gap:36px;}
    .hero-media{aspect-ratio:16/10;order:-1;}
    .hero-scroll{display:none;}
  }
  .btn{display:inline-flex;align-items:center;gap:10px;font-size:15px;padding:15px 26px;border-radius:2px;border:1px solid var(--ink);}
  .btn-solid{background:var(--ink);color:var(--paper);}
  .btn-solid:hover{background:var(--accent);border-color:var(--accent);}
  .btn-outline:hover{background:var(--ink);color:var(--paper);}
  .btn svg{width:14px;height:14px;transition:transform .3s ease;}
  .btn:hover svg{transform:translateX(3px);}
  .hero-scroll{position:absolute;bottom:44px;left:48px;display:flex;align-items:center;gap:14px;font-size:12.5px;color:var(--grey);letter-spacing:0.04em;}
  .hero-scroll .line{width:1px;height:38px;background:var(--line);position:relative;overflow:hidden;}
  .hero-scroll .line::after{content:"";position:absolute;top:-100%;left:0;width:100%;height:100%;background:var(--accent);animation:scrollpulse 2.2s ease-in-out infinite;}
  @keyframes scrollpulse{0%{top:-100%;}60%{top:100%;}100%{top:100%;}}
  @media(max-width:720px){.hero-scroll{left:24px;}}

  /* ---------- SECTION generic ---------- */
  section{padding:140px 0;border-top:1px solid var(--line);}
  @media(max-width:720px){section{padding:88px 0;}}
  .section-head{display:grid;grid-template-columns:1fr 1.4fr;gap:60px;margin-bottom:72px;}
  .section-head h2{font-size:clamp(30px, 4vw, 46px);max-width:16ch;}
  .section-head .lede{font-size:18px;color:#2b2b2b;align-self:end;max-width:52ch;}
  @media(max-width:860px){.section-head{grid-template-columns:1fr;gap:24px;}}

  /* ---------- WHO WE ARE (about) ---------- */
  .who-grid{display:grid;grid-template-columns:0.9fr 1.1fr;gap:80px;}
  .who-grid h2{font-size:clamp(30px, 4vw, 44px);}
  .who-grid .body p{font-size:17px;color:#2b2b2b;margin-bottom:22px;max-width:56ch;}
  @media(max-width:860px){.who-grid{grid-template-columns:1fr;gap:32px;}}

  /* ---------- CONSUMER BUSINESSES (biz-list) ---------- */
  .biz-list{border-top:1px solid var(--line);}
  .biz-row{position:relative;padding:64px 0;border-bottom:1px solid var(--line);overflow:hidden;}
  .biz-watermark{position:absolute;top:50%;transform:translateY(-50%);font-size:clamp(90px, 13vw, 200px);font-weight:700;color:#f2f2f2;line-height:1;z-index:0;pointer-events:none;user-select:none;}
  .biz-row:nth-child(odd) .biz-watermark{right:0;}
  .biz-row:nth-child(even) .biz-watermark{left:0;}
  .biz-content{position:relative;z-index:1;max-width:560px;}
  .biz-row:nth-child(even) .biz-content{margin-left:auto;text-align:right;}
  .biz-name{font-size:clamp(26px, 3.6vw, 38px);font-weight:700;letter-spacing:-0.02em;margin-bottom:12px;}
  .biz-tag{font-size:14px;color:var(--grey);}
  @media(max-width:700px){
    .biz-row{padding:48px 0;}
    .biz-watermark{font-size:64px;}
    .biz-row:nth-child(even) .biz-content{margin-left:0;text-align:left;}
    .biz-row:nth-child(even) .biz-watermark{left:auto;right:0;}
  }

  /* ---------- CAPABILITIES (stages) ---------- */
  .stages{display:grid;grid-template-columns:repeat(3,1fr);gap:44px;}
  .stage{border-top:1px solid var(--ink);padding-top:26px;}
  .stage .num{font-family:var(--font);font-size:16px;color:var(--accent);display:block;margin-bottom:22px;}
  .stage h3{font-size:21px;margin-bottom:12px;font-weight:500;}
  .stage p{font-size:14.5px;color:var(--grey);}
  @media(max-width:900px){.stages{grid-template-columns:1fr 1fr;row-gap:36px;}}
  @media(max-width:560px){.stages{grid-template-columns:1fr;}}

  /* ---------- APPROACH (4-step stages) ---------- */
  .stages-4{display:grid;grid-template-columns:repeat(4,1fr);gap:44px;}
  .stages-4 .stage{border-top:1px solid var(--ink);padding-top:26px;}
  @media(max-width:900px){.stages-4{grid-template-columns:1fr 1fr;row-gap:36px;}}
  @media(max-width:560px){.stages-4{grid-template-columns:1fr;}}

  /* ---------- PRINCIPLES ---------- */
  .principles{display:grid;grid-template-columns:repeat(5,1fr);gap:1px;background:var(--line);border:1px solid var(--line);}
  .principle{background:var(--paper);padding:36px 24px;}
  .principle .num{font-family:var(--font);font-size:14px;color:var(--accent);display:block;margin-bottom:22px;}
  .principle h3{font-size:19px;margin-bottom:12px;font-weight:600;}
  .principle p{font-size:14px;color:var(--grey);max-width:28ch;}
  @media(max-width:900px){.principle{padding:32px 24px;} .principles{grid-template-columns:1fr;}}

  /* ---------- CATEGORIES (vision-ish) ---------- */
  .vision blockquote{font-family:var(--font);font-size:clamp(28px, 4.4vw, 46px);font-weight:600;max-width:22ch;line-height:1.2;margin-bottom:40px;}
  .vision-copy p{font-size:17px;color:#2b2b2b;max-width:60ch;margin-bottom:36px;}
  .tag-list{display:flex;flex-wrap:wrap;gap:12px;}
  .tag-pill{border:1px solid var(--line);border-radius:999px;padding:10px 20px;font-size:14px;color:#2b2b2b;}

  /* ---------- LOOKING AHEAD ---------- */
  .ahead-grid{display:grid;grid-template-columns:1fr 1fr;gap:60px;align-items:center;}
  .ahead-grid p{font-size:17px;color:#2b2b2b;max-width:54ch;margin-bottom:20px;}
  @media(max-width:860px){.ahead-grid{grid-template-columns:1fr;gap:28px;}}

  /* ---------- DARK BLOCK: CTA + FOOTER ---------- */
  .dark-block{background:var(--ink);color:#f2f2f2;}
  .cta-section{border-top:none;padding-bottom:100px;}
  .cta-section h2{color:#fff;font-size:clamp(32px,5vw,56px);max-width:16ch;margin-bottom:28px;}
  .cta-section p{font-size:17px;color:#b9b9b9;max-width:54ch;margin-bottom:44px;}
  .cta-section .btn-solid{background:#fff;color:var(--ink);border-color:#fff;}
  .cta-section .btn-solid:hover{background:var(--accent);border-color:var(--accent);color:#fff;}

  footer{padding:70px 0 40px;border-top:1px solid #262626;}
  .footer-top{display:grid;grid-template-columns:1.2fr 1fr 1fr 1.2fr;gap:40px;padding-bottom:64px;}
  .footer-brand{font-weight:700;font-size:19px;margin-bottom:18px;}
  .footer-brand span{color:var(--accent);}
  .footer-brand-tag{font-size:14px;color:#8a8a8a;max-width:34ch;font-weight:400;}
  .footer-col h4{font-family:var(--font);font-size:13px;color:#8a8a8a;font-weight:500;margin-bottom:20px;letter-spacing:0.01em;}
  .footer-col ul{list-style:none;}
  .footer-col li{margin-bottom:13px;}
  .footer-col a{font-size:14.5px;color:#e6e6e6;}
  .footer-col a:hover{color:var(--accent);}
  .footer-contact p{font-size:14.5px;color:#e6e6e6;margin-bottom:10px;}
  .footer-bottom{display:flex;justify-content:space-between;align-items:center;padding-top:28px;border-top:1px solid #262626;font-size:13px;color:#7d7d7d;flex-wrap:wrap;gap:12px;}
  .footer-bottom .tags{color:#7d7d7d;}
  @media(max-width:860px){.footer-top{grid-template-columns:1fr 1fr;row-gap:40px;}}
  @media(max-width:560px){.footer-top{grid-template-columns:1fr;}}

/* ---------- INNER PAGES ---------- */
.page-hero{padding:calc(var(--nav-h) + 90px) 0 80px;border-top:none}
.page-hero .hero-kicker{margin-bottom:20px}
.page-hero h1{font-size:clamp(36px,5vw,64px);max-width:18ch;margin-bottom:22px}
.page-hero p.lede{font-size:18px;color:#2b2b2b;max-width:56ch}
nav.nav-links a.active::after{width:100%}
.prose{max-width:760px}.prose h2{font-size:24px;margin:44px 0 14px;letter-spacing:-0.01em}.prose p,.prose li{font-size:16.5px;color:#2b2b2b;margin-bottom:16px}.prose ul{padding-left:22px}.prose a{color:var(--accent);text-decoration:underline}
.prose .upd{font-size:13px;color:var(--grey)}
.product{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:start}
.product-media{aspect-ratio:1/1;background:#f4f4f4;border:1px solid var(--line);display:flex;align-items:center;justify-content:center;padding:40px}
.product-media img{max-height:70%;width:auto;margin:auto}
.product h2{font-size:clamp(28px,3.6vw,42px);margin-bottom:16px}
.product p{font-size:17px;color:#2b2b2b;margin-bottom:20px;max-width:52ch}
.spec{border-top:1px solid var(--line);margin:28px 0}
.spec div{display:flex;justify-content:space-between;gap:20px;padding:14px 0;border-bottom:1px solid var(--line);font-size:15px}
.spec span:first-child{color:var(--grey)}
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
.card{border:1px solid var(--line);padding:32px 28px}
.card h3{font-size:20px;margin-bottom:10px;font-weight:600}.card p{font-size:14.5px;color:var(--grey);margin-bottom:16px}
.card .more{font-size:14px;color:var(--accent)}
.gallery{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.g-tile{aspect-ratio:4/3;background:#f4f4f4;border:1px solid var(--line);position:relative;overflow:hidden;display:flex;align-items:flex-end;padding:16px;font-size:13px;color:var(--grey)}
.g-tile:nth-child(4n+1){aspect-ratio:4/5}.g-tile img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.g-tile b{position:absolute;top:8px;right:14px;font-size:64px;color:#ececec;font-weight:700;line-height:1}
.form{display:grid;gap:18px;max-width:560px}
.form label{font-size:13px;color:var(--grey);display:block;margin-bottom:6px}
.form input,.form textarea,.form select{width:100%;font:inherit;font-size:16px;padding:14px;border:1px solid var(--line);border-radius:2px;background:#fff;color:var(--ink)}
.form input:focus,.form textarea:focus,.form select:focus{outline:2px solid var(--accent);border-color:var(--accent)}
.form textarea{min-height:140px;resize:vertical}
.split{display:grid;grid-template-columns:1fr 1fr;gap:80px}
.info p{font-size:16.5px;color:#2b2b2b;margin-bottom:6px}.info h3{font-size:14px;color:var(--grey);font-weight:500;margin:28px 0 8px}
.info a{color:var(--accent)}
.note{font-size:13px;color:var(--grey);margin-top:10px}
@media(max-width:1024px){.cards,.gallery{grid-template-columns:1fr 1fr}.split{gap:48px}.product{gap:40px}}
@media(max-width:860px){.product,.split{grid-template-columns:1fr}.page-hero{padding:calc(var(--nav-h) + 56px) 0 56px}}
@media(max-width:560px){.cards,.gallery{grid-template-columns:1fr}.g-tile,.g-tile:nth-child(4n+1){aspect-ratio:4/3}.spec div{flex-direction:column;gap:4px}}